As long ago as 1996, Bill Gates correctly anticipated rich content to be the key element on the internet. Today, we know that online visitors gather information both visually and textually, shaping their decisions. And for a very long time, we've known the power of word and image in traditional messaging. At Galley, we are very respectful of the power of content, so content generation, independent of or collaboratively with our clients, is a process of Research. Writing and Copyrighting with client, and Editing.